Better Made in Michigan: A Salty Story of Detroit's Best Chip
November 9, 2015
Author Karen Dybis presents a history of the more than 40 potato-chip companies in Detroit over the past decade and how Better Made survived them all.
Just as Detroit was growing with auto manufacturers and skyscrapers, it also had a scrappy bunch of "chipreneurs" who were hungry for jobs, to start companies and to establish themselves as big players in the city.
Potato chips were a relatively inexpensive product to make at home, so many young men struggling during the Depression started running chips around Detroit hot spots like Belle Isle, along its streetcars and by the factories. The result was the massive growth of some businesses, booming into brand names we all know and love such as New Era, Krun-chee and Better Made.
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For further program information, please contact Jeri Hungerford at 586.286.9173.